News & Events

Pinnacle Marketing Group More Than Doubles Website Customer Base

­­­April 13, 2020: Pinnacle Marketing Group, a full-service marketing company headquartered in Bemidji, MN, has announced two acquisitions that will more than double their website customer base. The first purchase ...
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COVID-19 Update

WE ARE HERE FOR YOU! Pinnacle Marketing Group has been closely monitoring the recent developments regarding COVID-19 (Coronavirus). As your business continues to face the various challenges associated with the ...
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Pinnacle Marketing Group Acquires Hanson Directory Service

­­­Pinnacle Marketing Group, a Bemidji, MN based marketing company, has announced their acquisition of Hanson Directory Service (HDS) from DirecTech, LLC of Chicago, IL. The purchase of HDS will include ...
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Don’t Be Fooled: Three Common Website Phishing Scams

Don't get fooled by common phishing scams. We frequently get asked by clients “Is this a scam?” The ...
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Do You Have a Winning Website?

A business website is one of the most important tools you can have. With so many consumers turning ...
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Red help wanted sign sitting in the window of a business shop window. Reevaluating the hiring process posted at the bottom of the page.

Reevaluating the Hiring Process

As the covid pandemic seemingly slows down, and with restrictions being lifted, many businesses have found themselves desperate ...
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man sitting at a table typing words on a laptop computer

The Power of Words

A single word holds the power to unlock any number of emotions; happy, sad, joyous, anger, curiosity. When ...
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Video cameria setup to record a video in a kitchen with a man explaining what he is going to make

Getting The Most Out of Your Video

As more small businesses turn to websites to help sell their services and products, it’s even more important ...
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man putting puzzle together reflecting a marketing plan

Creating A Marketing Plan

Knowing the right marketing steps for your specific business can be a frustrating and time-consuming thing. What do ...
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quotation marks sitting in a speech bubble hanging from a string with an orange background. showing the importance of testimonials

The Importance of Testimonials

We all read testimonials. Whether you’re shopping on Amazon, looking for a hotel to stay at during your ...
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The Art of Listening

We’ve talked about the importance of customer service in previous blog posts, but we can’t stress enough how ...
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lightbulb clicking on to reference the basics of marketing

Marketing Basics

In order to help have a strong connection with your audience, you must have a strong marketing platform. ...
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Achieving Outstanding Customer Service

We all know that customer service is vital to a company and its reputation. But giving outstanding customer ...
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Young girl wearing a yellow jacket looking at social media on her phone in front of a yellow background

How to Market on Social Media

You want to be able to reach as much of the population as possible when marketing on social ...
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"How to Create Engaging Content"

How to Create Engaging Content

Content may be king, but only good content can reign in the fast-paced world of social media. Social ...
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"Instagram Tools for Businesses"

Instagram Tools for Businesses

When it comes to your business, Instagram can be a game-changer. From construction companies to hair salons, Instagram ...
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"Power of the Business Review"

Power of the Business Review

With the amount of technology giving customers the ability to read and write business reviews, a business must ...
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"Pinterest: Why Your Business Should be Using it"

Pinterest: Why Your Business Should be Using it

When it comes to social media marketing, platforms like Facebook and Instagram seem to rule the game, causing ...
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Branding and advertising: twins of the marketing world blog post with image of dial

Branding and Advertising: Twins of the Marketing World

For the success of any business, companies must consider branding and promoting that branding throughout their advertising. Branding ...
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Google my business blog post with image of woman on computer

Google My Business

Having a digital presence is a necessity in today’s technology driven world. Making sure your business information is ...
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Creating a dynamic e-newsletter blog post

Creating A Dynamic E-Newsletter

Email newsletters are a fantastic way to keep your customers in the know when it comes to events, ...
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Three questions your website homepage should answer blog description with image of a woman on a laptop

3 Questions Your Website Homepage Should Answer

Your website’s homepage is often people’s first impression of your business. When a potential customer is in need ...
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Your Marketing Experts

Marketing is a concept that is growing in leaps and bounds. There are so many different ways to ...
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Mobile friendly websites blog post illustration with an image of a girl on her phone

Mobile-friendly Websites: Why You Need One

So many potential customers are using their mobile devices to search out their next purchase, that if you ...
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Creating the right photos for your website blog description with image of a woman holding a camera

Creating the Right Photos for Your Website

When it comes to your business, having appealing photos on your website is essential. Stock photos are okay, ...
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SEO strategies for 2021 blog post description

SEO Strategies for 2021

Now that we have flipped the calendar to a new year, have you thought about your 2021 SEO ...
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Happy New Year

All of us at Pinnacle Marketing Group would like to wish everyone a very Happy New Year! Stay ...
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This seasons techy gifts blog description with image of Santa holding a present

This Seasons Techy Gifts

It’s the season of giving! Techy gadgets make for some of the best gifts. New techy trinkets are ...
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How to support local businesses - blog header

How to Support Local Businesses

If we have learned anything from these times, it is that we need a sense of community. We ...
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Your company party can still happen - blog header

Your Company Party Can Still Happen

It may seem like so many things have been canceled this year due to the pandemic, and a ...
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Shop local and help your community - blog header

Shop Local – Help Your Community

The year 2020 has us all feeling discombobulated. Everything that we knew is changing and so is the ...
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Helping you be productive - blog header

Helping You Be Productive

There are times when a deadline is looming over you, or you have a ton of work you ...
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Instagram Marketing for your business - blog header

Instagram: Marketing for Your Business

Did you know that out of all the social media platforms out there, Instagram is the most popular ...
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Business Social Media Etiquette

As with anything, there are always a set of standards and etiquette to abide by. Social media is ...
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Importance of video use in marketing blog description with image of a man holding a video camera

Importance of Video Use in Marketing

Videos are a great way to capture the consumer's attention. They have the potential to reach more people, ...
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How to rock the interview blog description with image of a businessman shaking hands with a woman

How to Rock The Interview

Walking into an interview can be nerve-racking, but why? If you put the proper amount of time and ...
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Important information to have on your website blog description with image of a woman on a laptop

Important Information to Have on Your Website

Creating a website is a huge part of growing your business, and having an online presence can take ...
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Staying positive during the COVID-19 pandemic blog description with image of a woman on a video call

Staying Positive During the COVID-19 Pandemic

With everything going on in the world, it can be tough to have a positive outlook on life. ...
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Ways to help your favorite small business blog description with illustration of downtown

Ways to Help Your Favorite Small Business

Supporting local businesses is critical as we all try to navigate a new way of doing business in ...
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5 marketing mistakes businesses make on Facebook blog description with illustration of "like" buttons

5 Marketing Mistakes Businesses Make On Facebook

Facebook is a giant, and by now you probably have an account on this media jammed social platform. ...
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How to gain search engine optimization blog description with image of a woman on a computer

How to Gain Search Engine Optimization for Your Website

To begin, let us discuss what SEO (Search Engine Optimization) is. According to the dictionary, SEO is defined ...
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A fresh new look: Logo makeover blog header

A Fresh New Look: Logo Makeover

Freshening up your business logo design helps dust off the cobwebs and get rid of elements that might ...
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Five social media tactics to attract customers blog description with image of a person on a laptop

5 Social Media Tactics to Attract Customers

Social Media marketing is a popular business tool because it has the potential to create and increase customer ...
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Fun Activities to Keep Your Team Motivated

Now that many of us are working from home, socializing has become next to impossible. We have to ...
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Transferring from in-person to virtual sales blog description with image of businessman on a laptop

Transferring from In-Person to Virtual Sales

Many businesses have had to close their doors for an extended period of time due to the pandemic. ...
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Turn online complaints into positives blog description

Turn Online Complaints into Positives

Reviewing a business and its practices has never been easier through the use of social media and business ...
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Why you should have LinkedIn blog description with image of a man on LinkedIn

Why You Should Have LinkedIn

LinkedIn is the world’s largest professional network on the internet. It allows professionals to connect, share, and learn. ...
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Apps that can help your business blog description with image of a man at a desk

Apps That Can Bring Your Business Success

Business apps can make quite a difference in your company’s efficiency levels. These apps are truly changing the ...
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How to get customers to return blog description with image of a woman wearing a mask at a retail store

How to Get Customers to Return

We know that COVID-19 has done damage to our local businesses, and many businesses want to know ways ...
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Socializing during the pandemic blog description with image of a woman on a video call

Socializing During the Pandemic

It’s difficult to think about socializing during a time like this, but the importance of it can be ...
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The ins and outs of social media for your business blog description

The Ins and Outs of Social Media for Your Business

As people, we are very curious. We want to know what businesses are like on the inside. Use ...
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Keeping it current blog description

Keeping it Current

How do you get potential customers interested? How do you know if you’ve given your potential customers the ...
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Reaching the deadline blog description

Reaching the Deadline

We’ve all been there, the deadline looming over us. Starting a project with a strict deadline can be ...
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Staying on task blog description

Staying on Task While Working from Home

Working from home can be difficult at times, especially when it comes to keeping your productivity up. The ...
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Hear a lot just by listening blog description with image of a woman holding her hand to her ear

Hear A Lot, Just by Listening

If you ask sales managers what one of the most common mistakes they see even the best of ...
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Marketing your business during a pandemic blog description

Marketing Your Business During the Pandemic

For many small businesses, the thought of increasing a marketing strategy during the pandemic might not be at ...
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Re-opening your small business amidst COVID-19 blog description with image of a man wearing a mask standing inside a store

Re-opening Your Small Business Amidst COVID-19

As the states begin to re-open for business, it’s never been more important to be smart and safe ...
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Is your wifi running the best it can blog description with image of wifi symbol

Is Your Wi-Fi Running the Best It Can?

Did you know that many factors can lead to your home Wi-Fi not performing at top speed? Wi-Fi ...
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Products and your customers blog description with image of a package outside a door

Products and Your Customer

Stay-at-home and social distancing rules are forcing small businesses to rethink how they will continue to provide products ...
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resources for small businesses blog description

Small Business Loan Resources

The COVID-19 pandemic has taken a toll on the business world, and small businesses, in particular, are feeling ...
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Filming video for advanced creators blog description

Filming Video for Advanced Creators

So you’ve mastered the basics and are ready to take the next step with video. Read on for ...
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Ways to help your favorite small business blog description

Ways to Help Your Favorite Small Business

The coronavirus has created many difficulties for everyone, but small businesses are hurting more than we might want ...
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What your small business needs to do blog description

What Your Small Business Needs to Do (During the Coronavirus Pandemic)

We know that the Coronavirus pandemic is causing havoc on small business operations, but there are things your ...
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Staying healthy blog description

Staying Healthy While At Home

It’s so easy during this time to fall off the wagon of your healthy lifestyle. Being at home ...
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Five ways to stay connected to customers blog description

5 Ways to Stay Connected with Customers (Through the Coronavirus Outbreak)

Over the last few weeks, our daily lives have seen dramatic shifts. Businesses are seeing less foot traffic ...
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Keeping the doors open blog description

Keeping Your Doors Open, Virtually

With the outbreak of COVID-19, small businesses have been forced to shut their doors for a limited amount ...
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How to survive the quarantine blog description

How To Survive The Quarantine

With the COVID-19 quarantine in full effect for most states, time can seem like it’s dragging by if ...
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Twitter: what parents need to know blog description

Twitter: What Parents Need to Know

Twitter is continuously growing in the social media world and most kids today have a twitter account. Twitter ...
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Internet scams and phishing attacks blog description

Internet Scams & Phishing Attacks

Protect Yourself from Internet Scams Internet fraud costs Americans billions of dollars a year; with hundreds of complaints ...
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Nailing the interview blog description

Nailing the Interview

We all know that having strong interviewing skills is a must in today’s business world. You need to ...
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Rank top on Google blog description

Rank Top on Google

Want your business to show up higher on Google search? We can help you to succeed on the ...
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Tips for an engaging recruitment video blog description

Tips for An Engaging Recruitment Video

In the modern world, it can be difficult to fill employment positions. The competition is fierce in this ...
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Website security blog description

Website Security

In the physical world, we lock our doors and keep valuables in secure locations. In the digital world, ...
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What parents need to know blog description

Facebook: What Parents Need to Know

Facebook. Whether you use it or not, it’s the largest social media platform out in cyberland. It’s easily ...
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The customer journey blog description

The Customer Journey

Do you know what your customers want? You are going above and beyond, yet they still go to ...
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Top 5 Design Tips for Website UI/UX

Your customers should enjoy the experience of visiting your website as well as being able to access all ...
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Cleaning out the clutter blog description

Cleaning the Clutter

New year, new habits! With the new year here, it’s time to take into consideration cleaning out the ...
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Having a mobile friendly site blog description

Having a Mobile-Friendly Website

The use of the smartphone or tablet to look up businesses on the go has drastically exceeded the ...
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Staying Positive with Feedback

In today’s world, customer feedback is gold. Whether you are getting online reviews through Facebook or Google, Yelp ...
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Writing your content for humans blog description

Writing Your Content for Humans

When writing content for your website, blog, or other media outlet, the best thing you can do is ...
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Ways to wow your customers blog description

“WOW” Your Customers

It might seem insignificant but doing particular little things for your customers can really pack a big punch. ...
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Strengthening your staff blog description

Strengthening Your Staff

Do you have a push and pull relationship with your coworkers or employees? It may be time to ...
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Google ad spend: What you need to know blog description

Google Ads – What You Need to Know

Reach more relevant customers within your budget by utilizing Google Ads. As we know, Google is the most ...
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How to use google search blog header

How to use Google Search

As we all know, Google Search is the number one search engine in the world. It’s often the ...
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SEO for the holidays blog header

Using SEO For the Holidays

With the holiday’s fast approaching, now is the time to update your SEO efforts to include the holiday ...
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How to read your analytics report blog header

Reading Your Google Analytics Report

If you are a Pinnacle Marketing Group website client, we will set up your Google Analytics account and ...
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Do more with google analytics blog header

Do More with Google Analytics

Google Analytics is an ocean of data, giving insight on your website’s performance and search behavior. While most ...
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Google analytics terms to know blog header

8 Google Analytics Terms to Know

Most of us know Google Analytics is a powerful tool for gathering data on website performance. But this ...
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Improving your SEO strategies blog header

Improving Your SEO Strategies

Now that the year is winding down, it’s a great time to take a look at your website ...
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Helping kids be safe online blog header

Helping Kids be Safe Online

Google has recently unleashed a new curriculum targeted towards kids, helping them become ‘safe, confident explores of the ...
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Creative content is king blog header

Creative Content is King

Content isn’t just the words you write to be posted on your website. It’s also the photos you ...
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Maintaining Your Customers

There are many ways to retain the customers you already have and retaining them is key in being ...
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Educational apps for kids blog header

Educational Apps for Kids

Are you looking for fun and educational apps your kids will actually enjoy? With all the different apps ...
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Phone etiquette: How to interact with customers blog header

Phone Etiquette: How to Interact with Customers

By now we all know that customer service is the number one priority in running a business. Being ...
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Google analytics blog header

Using Google Analytics for Your Business

If you are looking at improving your website, but aren’t sure where to start, the first step is ...
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What to expect from your marketing provider blog header

What To Expect From A Marketing Provider

There comes a time when you may need a marketing provider to help provide your business with an ...
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How to be the best client ever blog header

How to Be the Best Client

You’ve decided on having a website created or have signed up for social media management with a marketing ...
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Getting the sales pitch started blog header

Getting the Sales Pitch Started

You’ve done it, you’ve scored the face-to-face meeting with the business owner. You’ve done all your prep work, ...
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Business snapshots, put your best foot forward blog header

Business Snapshots

Images speak a thousand words and the use of quality photos in your website is critical to having ...
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Design the perfect business card blog header

Design the Perfect Business Card

Business card design can be tricky. There are many questions that we need to answer first. What is ...
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Avoiding Facebook Marketing mistakes blog header

Avoiding Facebook Marketing Mistakes

Facebook has become extremely popular as a marketing tool for small businesses. It offers the ability to reach ...
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Office etiquette - Respecting each other blog header

Office Etiquette – Respecting Each Other

Office etiquette can make or break the office environment. Proper etiquette can have a positive effect on the ...
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Phishing scams: How to protect yourself blog header

Phishing Scams: How to Protect Yourself

It’s a red flag. You get a text on your phone or an email in your inbox that ...
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Why you should still use and advertise in the yellow pages blog header

Why You Should Still Use & Advertise In the Yellow Pages

We all know that there’s been a decline in Yellow Page advertising. People are saying they use them ...
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A fresh new look: Logo makeover blog header

A Fresh New Look: Logo Makeover

Freshening up your business logo design helps dust off the cobwebs and get rid of elements that might ...
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Stopping email spam blog header

Stopping Email Spam

Spam email through your website is an epidemic in today’s digital world. We get so much unsolicited emails ...
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Marketing on a shoestring budget blog header

Marketing on a Shoestring Budget

Small businesses may be looking at ways to cut back expenses, but your marketing shouldn’t be one of ...
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What to do with the review blog header

What to do with the Review

So, you’ve asked your customers for reviews, and they’ve started pouring in. You’re averaging 4+ stars, engaging with ...
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Asking for the review blog header

Asking for the review

Asking for business reviews may seem like a daunting task, but it doesn’t have to be. There are ...
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The do's and don'ts of reviews blog header

The Do’s and Don’ts of Business Reviews

You’re receiving reviews about your business but you’re not sure what to do with them now that you ...
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Staying on top blog header

Staying on Top

Most businesses understand how important marketing is to their growth and success, but are you up to speed ...
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Retaining the loyalty blog header

Retaining the Loyalty

How are some ways you can retain existing customers and strengthen brand loyalty? We’ve come up with 5 ...
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Are you being found blog header

Are You Being Found?

We know how important it is to be found online, but do we take the time to see ...
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10 video posts you can do today blog header

10 Ideas for Video Posts You Can Do Today

Contrary to popular belief, filming a video for your next social media post doesn’t always take a lot ...
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Our Favorite Video Accessories (For Smartphones and Cameras)

https://youtu.be/8iBSSHgG8CQ Videographers would be lost without the camera accessories that support their films. From the bags used to ...
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Spicing it up blog header

Spicing It Up: Changing out your digital advertising

Take advantage of online advertising and you will deliver the right message to the right customers. With the ...
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Office etiquette: how to be a good coworker blog header

Office Etiquette: How to be a good Co-Worker

In today’s society there are many work environments where the office space is shared with either an open ...
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avoiding email scams blog header

Avoiding Email Scams

We’ve all heard of the popular email scams that filter through our emails, but not all the emails ...
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LinkedIn why you should be on it blog header

LinkedIn: Why You Should Be on It

With all the social media platforms out there to choose to showcase your business, LinkedIn is one to ...
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Working the kinks out blog header

Working the Kinks Out

Are you feeling the stiffness at your desk? Did you know that office jobs can have just as ...
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Facebook friends in all places blog header

(Facebook) Friends in All Places

Businesses are turning to Facebook to grow their online presence and by doing so are opening their doors ...
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Technology is changing, so should your ads blog header

Technology is Changing, So Should Your Ads

The current trends in technology reflect the need to have everything right now. Convenience and instant gratification are ...
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Instagram for dummies blog header

#InstagramforDummies: (Instagram best posting practices)

Maintaining your brand is always the most important thing you can do for your business and having that ...
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The business side of Pinterest blog header

The Business Side of Pinterest

Pinterest isn’t just about DIY projects and recipe ideas for cooking. It’s about creating a creative community where ...
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Creating eye-catching advertisements blog header

Creating Eye-Catching Ads

When it’s time to advertise in your local telephone directory, or anywhere for that matter, there are some ...
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Blogging - how it helps your business blog header

Blogging – How it helps your business

You hear about blogs nearly everyday and how more and more businesses are utilizing the blog to help ...
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Battling the slump blog header

Productivity – Battling the Slump

Being productive at work seems like a given, but are you really doing everything you can to make ...
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Remotely yours blog header

Remotely Yours

With the advancement in technology, remote jobs have been growing. Internet and mobile devices allow an employee to ...
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The art of storytelling blog header

The Art of Storytelling

When you are starting up a business or deciding to re-brand, the best thing you can do is ...
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Targeted marketing blog header

Targeted Marketing

We’ve all seen it. You’re bored one day, and you start thinking, “Hmm, maybe I need a new ...
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Consistency is key blog header

Consistency is Key

If you take a look at any well-established brand, you’ll find a few simple things run true when ...
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When luck isn't enough blog header

When Luck Isn’t Enough

March may be the month of luck, but you can’t rely on that alone when reaching for the ...
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The wonders of Instagram blog header

The Wonders of Instagram

Social media platforms are all communities and Instagram is one of the faster growing ones. Businesses today should ...
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Staying ahead of the game blog header

Staying Ahead of the Game

Successful small businesses are able to rise to the top, no matter the situation. They have the ability ...
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When to call the plumber blog header

When to Call the Plumber

It’s a Sunday morning. Your toilet is backed up and won’t flush. It’s your day off and all ...
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Top to bottom: from pens to trucks blog header

Top to Bottom: From Pens to Trucks

Have you ever needed to write something down and scramble through your junk drawer until you found that ...
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Top 5 questions to assess your brand blog header

Top 5 Questions to Assess Your Brand

For some organizations, establishing a brand can be one of the most challenging aspects of running a business. ...
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Putting yourself behind the screen blog header

Video: Putting Yourself Behind the Screen

With the unimaginable amount of online content and advertisements, it’s easy for the message and personality of your ...
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Helping us help you blog header

Helping Us Help You

Every website client at Pinnacle is assigned an Account Manager, but I can honestly say I think a ...
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SEO and social media working together blog header

SEO and Social Media – Working Together

As we know, SEO is vital in helping grow your business in the digital world. But where does ...
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Building your business brand blog header

A Fresh Look: Building Your Business Brand

It’s a new year and a perfect time to take a step back and look at your business ...
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Your how-to guide to google my business Building your business brand blog header

The “How To” Guide for Google My Business

Having a digital presence is a necessity in today’s technology driven world. Making sure your business information is ...
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top techy gift ideas blog header

Top Techy Gift Ideas

It’s that time of year again when we’re all looking to find the right gift for the people ...
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Your guide to website structure blog header

Your Guide to Website Structure

Good websites are easy to navigate no matter how much information is contained within them. This is because ...
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SEO: Why it's important for small business blog header

SEO: Why it’s Important for Small Businesses

Search Engine Optimization (SEO) is what helps websites get to the top of search results for search engines ...
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Google voice search: how it's changing the way we search blog header

Google Voice Search: How It’s Changing the Way We Search

Google Voice Search is truly in the up and coming for businesses to utilize in their SEO practices. ...
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Goal setting blog header

Getting Specific with Your Goals

Goals are one of the most important things to set for yourself if you want to be successful ...
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Hot font or not blog header

Hot Font or Not?

Choosing fonts is a fun, creative part of design. Here’s some advice especially tailored for good text uses. ...
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SEO terms blog header

SEO Terms Marketers Should Know: The Essentials

SEO Terms Marketers Should Know: The Essentials Navigating the world wide web of SEO can be challenging and ...
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Mastering irregular schedules blog header

Mastering Irregular Work Schedules

Your job doesn’t follow a daily 9-5, but that doesn’t mean a routine is out of reach. Read ...
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The benefits of content writers blog header

The Benefits of Professional Content Writers

The social media of your business is up and running but you’re lacking content rich material to share ...
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Boosting your post blog header

Boosting Your Post: Why you should do it

You spend many hours creating content for your Facebook page and you want to ensure it’s gaining the ...
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Logos at their best blog header

“Logos At Their Best”

Your business has a logo or some type of signage that helps customers to identify it. Looking for ...
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Email marketing blog header

Email Marketing: How to Use It

Email Marketing can be one of the biggest assets for any business, large and small alike. Although there ...
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Sizzling It Up On The Web

Here at Pinnacle Marketing Group, we’re always cooking up hot new web content for our customers. If you’re ...
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A Company Event

Pinnacle Marketing Group hosted a bowling night for their employees along with a pizza party as a thank ...
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Learning the ropes blog header

Social Media: Learning the Ropes

Social Media can be a great tool for marketing your business. It’s important to educate yourself on how ...
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The color effect blog header

The Color Effect

Did you know that color can affect our emotions? That’s why specific colors are used (and not used) ...
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Benefits of yellow page advertising blog header

The Benefits of Yellow Page Advertising

As mobile users increase, a business may think that advertising in the yellow pages is no longer a ...
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Making a statement with advertising blog header

Making a Statement with Advertising

When it comes to advertising, making a statement to stand out from the rest of your competition is ...
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Customer reviews: defining improvements blog header

Customer Reviews: Defining Improvements

Did you know that 90% of people will hesitate to make a purchase, online or otherwise if there ...
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Leaning the shortcuts blog header

Learning the Shortcuts

Learning new office programs can be a daunting task, but with just a few quick internet searches you ...
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Tweeting with twitter blog header

Tweeting with Twitter

Twitter is one of the biggest social media platforms delivering up-to-date and immediate information right at your fingertips. ...
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SEO best practice and writing blog header

SEO Best Practice and Writing

When you are responsible for boosting the SEO (Search Engine Optimization) for a brand you’re working with, there ...
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How to be a positive coworker blog header

How to be a positive co-worker.

Sometimes it’s not easy to stay positive. Perhaps you’re having a bad day, something at home has happened ...
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Tips and Tricks: What Every Computer User Should Know

Let’s face it, not all of us are 100% proficient at computers. They can be frustrating, confusing and ...
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Filming Video for Beginners

You’re looking to showcase your business with video and want to make it yourself. We’re here to share ...
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Tips from Small Business Owners

Starting up your small business can be exciting and even a little scary. The one thing you shouldn’t ...
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Office etiquette: how to be a good coworker blog header

Office Etiquette: How to be a good Co-Worker

In today’s society there are many work environments where the office space is shared with either an open ...
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Seasonal Businesses: Reminding Us You’re Open

The winter was long and brutal, but now the sun is out, flowers are blooming, and you are ...
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Why Blogging Matters

You may wonder what the deal is with all the blogging that goes on out there and why ...
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Photography Tips

You don’t have to be a pro to take great photos. The smartphone in your pocket has a ...
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A healthier image blog header

A Healthier Image

It’s a known fact that the healthier the work environment is, the healthier and happier your employees will ...
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“Eco-Friendly Marketing”

Whether you’ve been running an eco-friendly business for years or are just getting started, take advantage of promoting ...
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Adding Your Own Brand to Pinterest

Pinterest is all about being unique, this is the perfect social media outlet for your company to express ...
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How to Have a Strong Client Relationship

Having a strong client relationship is important not only for keeping them as customers, but also important for ...
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Pinterest for business blog header

Getting Started with Pinterest

Pinterest isn’t just for crafting and DIY projects, it is about expressing your creativity and posting it for ...
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Social media etiquette blog header

Social Media Etiquette

When it comes to social media, you will see a variety of ways people and businesses handle their ...
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Websites: flash or substance blog header

Websites: Flash or Substance?

Need a website? Are you tempted to try one of those template-based website builders such as WordPress or ...
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Brick & Mortar – How To Work Together

Instead of looking at your neighboring businesses as competitors, join arms and work together. You all have the ...
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Pinnacle Marketing Group employees wearing PMG apparel

Your Brand Advocates

Branding your business takes an incredible amount of time and energy, but is essential to give your business ...
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How to read your Google analytics report blog header

How to Read Your Google Analytics Report

How to Read Your Google Analytics Report When used properly, Google Analytics can help you understand how your ...
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Learning the ins and outs at Pinnacle Marketing Group

Learning the Ins and Outs at Pinnacle Marketing Group

Finally, it’s the start of my last semester of my senior year at Bemidji State University. I have ...
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Technology trends of 2018

Trends of 2018

Technology trends are always interesting to come by as well as interesting to learn about. But what are ...
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What are long tail keywords blog header

What Are Long Tail Keywords?

In a typical conversation of Search Engine Optimization (SEO) strategy, two terms you will hear often are “keyword” ...
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Writing your content blog header

Content Writing at Its Best

Content writing for your website and other social media platforms isn’t as easy as it may first seem. ...
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Facebook's big changes: what you need to know blog header

Facebook’s Changes and What They Mean For Your Business

“One of our big focus areas for 2018 is making sure the time we all spend on Facebook ...
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Cross-Promoting. Why It’s Helping Small Businesses Advertise

Advertising can be a tricky thing. Choosing where and how to spend those dollars can be frustrating and ...
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2 more elements that your website must have blog header

2 More Elements That Your Website Must Have

To read the first three things your website must have, take a look at our previous blog post, ...
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Dealing with stress blog header

Dealing with stress in the workplace

Workloads have never been as stressful as they are today. Often, we are working on more than one ...
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The marketing breakdown blog header

The Marketing Breakdown

Marketing can be a difficult thing to master for your small business. We all want to find the ...
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Voice search blog header

Voice Search – The New Wave of Technology Trends

As search continues to rise, a new way of searching is expanding faster than any other trend in ...
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Creating a compelling email newsletter blog header

Creating an Energetic Email Newsletter

Email newsletters are a fantastic way to keep your customers in the know when it comes to events, ...
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Facebook live: what is it and how should you use it blog header

Facebook Live: What is it and how should you use it?

As video becomes one of the most popular ways for marketers to engage with consumers, small businesses are ...
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The review impact blog header

The Review Impact

One of the most important ways a business can learn how their customers feel about them is through ...
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Spicing it up blog header

Spicing It Up: Changing out your digital advertising

Take advantage of online advertising and you will deliver the right message to the right customers. With the ...
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Building a business rapport - how to have that first conversation blog header

Building a Business Rapport – How to have that first Conversation.

It’s time. You’ve made the appointment, you’ve done all your work, now it’s your moment to sit down ...
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Why the yellow pages are still effective blog header

Why the Yellow Pages are still effective

In the present age of digital advertising, the argument that the Yellow Pages are no longer relevant comes ...
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Learn to be engaging blog header

Learn to be Engaging!

You’ve built your Facebook profile, Twitter page, and/or LinkedIn profile. However, no matter the social media platform/s you ...
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Employee recognition blog header

Employee Recognition – a little goes a long way

Did you know recognizing your employees isn’t just a nice thing to do, but it can have a ...
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Get ready to listen blog header

Get Ready To Listen!

In a time when we, as business owners, expect higher productivity and better results, it’s easy for a ...
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What are keywords blog header

What Are Keywords?

We hear about them all the time. In order to have a successful website you need to have ...
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What is spoofing blog header

What Is Spoofing?

“Spoofing” is when a caller falsifies their number to your caller ID to disguise their identity. Unfortunately, spoofing ...
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Becoming Your Own Success

Be a success in business and in life by taking a long hard look at why you may ...
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Is Your Listing Appearing Correctly?

We know how important it is to be found online, but do we take the time to see ...
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Building a stronger team blog header

Building a stronger team

Every day we work with groups of people, some of us share the same job duties and some ...
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Improving Facebook engagements blog header

Improve Those Facebook Engagements – The Trick of Time

Are you posting on your Facebook page but not seeing the engagement you were hoping for? As it ...
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Why Hire a Professional Website/Marketing Firm?

We live in a world where everything is on the go and information is at our fingertips. For ...
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Taking Care of Your Website

You’ve had a website for a few years now and you’ve noticed there’s been less traffic. How do ...
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Health and safety in the workplace blog header

Health and safety in the workplace

You don’t need to work around heavy mechanical machines or dangerous waste materials for a workplace accident to ...
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Time To Get Up and Move!

Let’s face it, many of us sit or stand for long periods of time while at work. Most ...
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How technology can improve your small business blog header

How Technology Can Improve Small Business

Technology can be a bit scary if you’re not used to using any for your small business. But ...
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Why video is important to your website blog header

Why Video Is So Important

According to Andrew Brown of Bluehost Blog, “Content is King” but when it comes to your website, trending ...
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How to Resolve Conflict in the Workplace

It’s going to happen, and when it does, it’s never fun. Conflict in the workplace is very real ...
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Ways to “Wow” Your Customers

It might seem insignificant, but doing particular little things for your customers can really pack a big punch. ...
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The Foundation to Your Small Business

You’re ready to start up your small business. You have a plan, goals, and a concept of how ...
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What They’re Looking For

What are the top qualities businesses are looking for with every new hire? First and foremost, staying power. ...
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How to Keep Productive Throughout Your Day

Let’s face it, staying fully engaged and productive throughout the work day can be a challenge. Most of ...
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Surviving Local Search

The idea of local search can be frustrating and often confusing, especially for small business owners. The online ...
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Online Marketing Survival

Hyperlocal targeting (marketing within an area based on location), helps brands answer the needs of their local consumers. ...
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Employee involvement for better morale blog header

Employee Involvement for Better Morale

Creating a strong and healthy work environment is easier than it may seem. Keeping employees happy and engaged ...
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How To Increase Those Facebook “Likes”

Everyone with a Facebook business page would love to see the number of their followers increase. But how ...
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All Sales Summit at Pinnacle Marketing Group

This past week Pinnacle Marketing Group held an all sales summit, inviting their entire Sales/Marketing Consultant Reps from ...
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Yellow Page Advertising Still Matters

Research from the Local Search Association has proven that your local yellow pages is still the most trusted ...
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Overworked? Check Yourself!

We are a nation on the move. We hurry from one place to the next, work double digit ...
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Open for Business

Are you a seasonal business? Perhaps you’re only open in the summer or winter. It’s vital you start ...
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Keep Dreaming Big

So you have your brand and business is good, but should that keep you from exploring more possibilities ...
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Getting Involved

Getting involved within your own community can say a lot about how a business is perceived. Businesses who ...
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Tips for Interview Success

Getting ready for an interview can be a nerve-racking and sometimes scary event. What do you wear, what ...
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What it Takes to Create a Successful Landing Page

A landing page is where you direct people who interact with your online marketing campaign or advertisement. Having ...
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What you don’t know about Pinterest and Instagram

The social media world is vastly growing and because of it we have many opportunities as a small ...
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Why multi-tasking isn't doing you any good

Why multi-tasking isn’t doing you any good…

One common strength we tend to tell our employers we possess is multi-tasking. If we truly look at ...
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Tips to Keeping Those Invoices Organized

So, your business is up and running and now you need to start billing your customers. But how ...
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Tips for a Morning Routine to Help You Focus

It’s yet another work day and you are feeling groggy. Have you thought about creating a routine that ...
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What is a mobile friendly website and why is it important?

Did you know that more and more people are searching on the go with mobile devices and tablets? ...
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Why Posting on Social Media Once a Week Isn’t Enough

When running a small business you probably end up with ever-changing schedules that push small tasks like social ...
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Video Tips for Small Businesses

When making a video, there is so much to consider – can I use photos with a voice ...
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Creating a Stress Free Environment

The hustle and bustle of a busy work day can often drain your mental state and lead to ...
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Ways to Make that Business Card Stand Out

Business card design can be tricky. There are many questions that we need to answer first. What is ...
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Do holidays really bring in more customers?

It might seem like any day would be a good day to run a sale or have an ...
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Do you get easily distracted at work?

Picture This: You are sitting at your desk and you are hearing the following things- Your neighbor on ...
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Yearly reviews can boost office morale blog header

Yearly Reviews Can Boost Office Morale

The dreaded yearly review. Actually, it shouldn’t be dreaded at all. A yearly review, if done in a ...
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Employee Appreciation Goes a Long Way

Showing appreciation to employees is essential for developing and maintaining a team of dedicated individuals. Recently, Pinnacle Marketing ...
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Which social media platforms are the best for my business blog header

Which social media platforms are best for my business?

Using social media for business is becoming more and more popular. It is an excellent way to attract ...
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Moving up on Google rankings blog header

Tips for Improving Google Rankings

It can be difficult to know exactly what we should do in the eyes of Google to have ...
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How can you measure your online marketing results blog header

How Can I Measure My Online Efforts?

How do I know that my efforts for online advertising is not going to waste? There are many ...
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Show off your personality with a video - blog header

Use Videos to Show Off What You’ve Got

How do we capture an audience and stand out from competitors using a video? There is a voice ...
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Words have power - blog header

The Power of Words

A single word holds the power to unlock any number of emotions; happy, sad, joyous, anger, curiosity. When ...
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The power of reviews - blog header

The Power of Customer Reviews

One of the fastest and most productive ways for people to communicate to each other about a business ...
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Use Fonts to Create Personality in Your Brand

Be unique. Be different. Be you. As you begin the design process for your brand, it may seem ...
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Ways to improve workplace wellness blog header

How We Encourage Wellness in the Workplace…

What do you believe is workplace wellness? Is it eating right or exercising? Is it both? Pinnacle Marketing ...
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Which social media platforms are the best for my business blog header

Which social media platforms are best for my business?

Using social media for business is becoming more and more popular. It is an excellent way to attract ...
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Moving up on Google rankings blog header

Tips for Improving Google Rankings

It can be difficult to know exactly what we should do in the eyes of Google to have ...
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How can you measure your online marketing results blog header

How Can I Measure My Online Efforts?

How do I know that my efforts for online advertising is not going to waste? There are many ...
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Show off your personality with a video - blog header

Use Videos to Show Off What You’ve Got

How do we capture an audience and stand out from competitors using a video? There is a voice ...
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Words have power - blog header

The Power of Words

A single word holds the power to unlock any number of emotions; happy, sad, joyous, anger, curiosity. When ...
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The power of reviews - blog header

The Power of Customer Reviews

One of the fastest and most productive ways for people to communicate to each other about a business ...
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Use font styles to add personality to your business infographic card

Use Fonts to Create Personality in Your Brand

Be unique. Be different. Be you. As you begin the design process for your brand, it may seem ...
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Ways to improve workplace wellness blog header

How We Encourage Wellness in the Workplace…

What do you believe is workplace wellness? Is it eating right or exercising? Is it both? Pinnacle Marketing ...
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