Eldercare of Bemidji
CLIENT SINCE 2018
Eldercare of Bemidji offers a wide range of care options for seniors, including independent and assisted living, rehabilitative care, skilled nursing care, and memory care. They wanted to give families a better way to explore their communities and truly understand what makes their approach so special.
Services: Website design & development, video production/photography, 3D tours, and brochure design.
The Challenge
Eldercare had earned the trust of their community through years of high-quality care. However, their marketing materials didn’t fully reflect that experience. Their website was outdated and spread across multiple sections, which made it difficult for families to get a clear view of what life in their communities is really like. They really wanted to make the experience of finding and exploring housing options easier.
3D Matterport Tours
These virtual tours help families explore Eldercare’s communities and see what makes them feel like home.
Photography Work
Helping families better picture the daily life for their loved ones at Eldercare of Bemidji.
The Strategy
We partnered with Eldercare to create a cohesive, inviting presence that would support families in making confident and informed decisions.
- We built a clear and accessible website that brought all four of their properties (BirchHaven Village, Tamarack Court, Cedar Cottage, and Havenwood Care Center) into one place.
- We coordinated and captured warm photography to reflect daily life.
- We helped stage both photos and videos with talent to make the apartments and common areas feel more lived in and relatable.
- We built 3D tours to help families explore each community at their own pace from the comfort of their homes.
- Finally, we designed a brochure that mirrors the website to make it easier for Eldercare staff to share helpful information during tours and outreach.
The Results
Eldercare’s updated materials now make it easier for families to explore options, feel more at ease, and picture their loved ones in a caring and comfortable setting. The photography and 3D tours give a realistic view of the spaces and help families understand what each community offers. Most importantly, everything now works together to reflect the care and dedication Eldercare is known for.