Raphael’s Bakery
CLIENT SINCE 2018
Raphael’s is a family-owned bakery and restaurant proudly serving the Bemidji, MN area since 1990. Their recipes have been handed down from generation to generation, created to bring a smile to your face and joy to your taste buds.
Services: Photography, Video, and Websites.
The Challenge
As one of the most popular restaurants in the area, Raphael's Bakery wanted to create a new website that showcased their well known baked goods and specials. The biggest challenge: remaining focused on photographing freshly baked donuts as the smell of chocolate frosting lingered close-by.
The Result
Since the rollout of Raphael's new modern website in 2019, they have garnered a 200% increase in website traffic to date, while also having a more appealing environment to showcase their delicious work.
Strategy
Noted as one of our most memorable photo shoots, the Pinnacle team was allowed behind the scenes to capture the making of a variety of breads, donuts, and other baked goods. The design of the website reflects the classic, hometown cafe interior of the bakery with a simple, clean navigation for users to peruse their menu and daily specials.
Photography & Video Work
