Branding
Start 2026 With a Stronger Strategy A new year brings a fresh start, and for many businesses, it’s the perfect opportunity to take a step…
When I first stepped into the marketing world, I thought I knew exactly what I was signing up for. A little creativity here, some data…
AI-generated content is clean, polished, and sometimes…suspiciously perfect. In this post, we break down the telltale signs of AI writing, from overly tidy grammar to empty buzzwords, and show you how punctuation can reveal more than you’d expect. Great for content reviewers, marketers, and anyone sharpening their digital instincts.
Let’s face it—no one wants to engage with a faceless brand. Today’s consumers crave realness. They want to know the people, stories, and values behind…
Using company culture in your marketing efforts can be a powerful strategy in building a strong brand, connecting with your target audience, and differentiating your…
Thinking of designing a logo for your company? This can be a daunting task for any size business. The first step in creating a logo…
What are QR codes? QR codes create a seamless transition from the physical world (print) to the digital world (online). They are created in a…
Has the personality of your company outgrown your current brand? A rebrand could be the perfect New Year’s solution. Rebranding can include updating your name,…
Having a Brand and Branding your company are two different things that can be a challenge to differentiate. The two words have very different definitions…