Branding

Illustration of a man with a beard working on a laptop, with a megaphone, chat bubble, and glowing lightbulb symbolizing communication and ideas. Text below reads: “The Skills I Didn’t Realize I’d Use in Marketing.

The Skills I Didn’t Realize I’d Use in Marketing 

July 15, 2025

When I first stepped into the marketing world, I thought I knew exactly what I was signing up for. A little creativity here, some data…

Read More

AI or Human? Here’s How to Spot the Difference

June 23, 2025

AI-generated content is clean, polished, and sometimes…suspiciously perfect. In this post, we break down the telltale signs of AI writing, from overly tidy grammar to empty buzzwords, and show you how punctuation can reveal more than you’d expect. Great for content reviewers, marketers, and anyone sharpening their digital instincts.

Read More

Humanizing Your Brand: How to Build Stronger Customer Relationships 

May 7, 2025

Let’s face it—no one wants to engage with a faceless brand. Today’s consumers crave realness. They want to know the people, stories, and values behind…

Read More
A graphical image of different people in the company.

How Company Culture Can Benefit Your Marketing

January 9, 2024

Using company culture in your marketing efforts can be a powerful strategy in building a strong brand, connecting with your target audience, and differentiating your…

Read More
Text "Preparing to design a new logo?" office worker at a desk sketching out a logo

Preparing to Design a New Logo?

April 5, 2022

Thinking of designing a logo for your company? This can be a daunting task for any size business. The first step in creating a logo…

Read More
Picture of a person scanning a QR code with their smartphone "How to use QR codes in your business"

How To Use QR Codes in Your Business

January 18, 2022

What are QR codes? QR codes create a seamless transition from the physical world (print) to the digital world (online). They are created in a…

Read More
Note pad with "Rethink revise rebrand" and article title "Re-branding: a new year's resolution for your business"

Re-branding: A new year’s resolution for your business

January 11, 2022

Has the personality of your company outgrown your current brand? A rebrand could be the perfect New Year’s solution. Rebranding can include updating your name,…

Read More
Text "Brand Vs. Branding" with a colorful sketched out graphic for developing what makes up a brand and branding

Brand vs. Branding

December 21, 2021

Having a Brand and Branding your company are two different things that can be a challenge to differentiate. The two words have very different definitions…

Read More
Text "What is Google Screened and Should I Use It?"

What is Google Screened, and should I use it?

November 16, 2021

The Google Screened badge is another way you can show potential clients that your business provides the highest quality services and care. Any business that…

Read More