General Marketing

Making a Statement with Advertising

August 21, 2018

When it comes to advertising, making a statement to stand out from the rest of your competition is important. Each marketing project needs to be…

Customer Reviews: Defining Improvements

August 14, 2018

Did you know that 90% of people will hesitate to make a purchase, online or otherwise if there isn’t a review associated with the item…

Tips from Small Business Owners

June 26, 2018

Starting up your small business can be exciting and even a little scary. The one thing you shouldn’t have is the “I wish I knew…

Seasonal Businesses: Reminding Us You’re Open

June 12, 2018

The winter was long and brutal, but now the sun is out, flowers are blooming, and you are getting ready to open your business for…

“Eco-Friendly Marketing”

May 15, 2018

Whether you’ve been running an eco-friendly business for years or are just getting started, take advantage of promoting your efforts. “Green” marketing can boost your…

Websites: Flash or Substance?

April 10, 2018

Need a website? Are you tempted to try one of those template-based website builders such as WordPress or Wix? Templates may be the perfect solution…

Your Brand Advocates

March 27, 2018

Branding your business takes an incredible amount of time and energy, but is essential to give your business a face in today’s market. Consumers want…

What Are Long Tail Keywords?

March 6, 2018

In a typical conversation of Search Engine Optimization (SEO) strategy, two terms you will hear often are “keyword” and “long-tail keyword”. But what are they,…

Cross-Promoting. Why It’s Helping Small Businesses Advertise

February 13, 2018

Advertising can be a tricky thing. Choosing where and how to spend those dollars can be frustrating and feel like a waste of valuable time.…